(ARA) - Can you hear those birds singing? Summer is upon us! Whether you are heading off to the beach, barbecuing with family and friends or just playing a round of golf ‘tis the season to enjoy the outdoors. Running out the door and dropping off the kids at camp? Heading to the park for some baseball? Not so fast!

As the days get longer, that means more exposure to the sun’s harmful UVA/UVB rays that contribute to sunburn, premature aging and skin cancer. Those rays are even stronger during the summer season, so sun protection is more important.

Before heading to the pool or the park, remember to protect yourself and your family from the harmful (and often painful) effects of the sun. One new product in particular is revolutionizing sun protection this season:

Coppertone Continuous Spray Sunscreen.

This new sunscreen is one of the most important breakthroughs in sun protection during the last 50 years. Now, children and adults can get quick and even coverage at just a touch of a button. The compressed air technology makes applying sunscreen, quicker and easier, even on children. This allows you and the kids to spend less time inside, preparing for the outdoors. The exclusive twist-lock cap eliminates lost lids and sloppy spills. You can throw it in your tote bag and easily reapply during tennis matches, or after the kids emerge from the pool.
Limiting sun exposure, wearing protective clothing, and using sunscreens may reduce the risks of skin aging, skin cancer, and other harmful effects of the sun.

Sun Safety Tips

Timing
* The sun is strongest between the hours of 11 a.m. and 2 p.m.

Attire
* Sport a wide-brimmed hat and UV-blocking sunglasses.
* Wear tightly woven shirts and pants whenever possible.

Sunscreen
* The American Academy of Dermatology and the Sun Safety Alliance recommend an SPF (sun protection factor) of 15 or higher (SPF 30 for children).
* Apply sunscreen before going outdoors and reapply as needed or after towel drying, swimming perspiring, or vigorous activity.
* Apply sunscreen completely and evenly to cover your skin (including neck, ears and lips!).

Courtesy of ARA Content